{"id":534,"date":"2025-09-03T13:32:02","date_gmt":"2025-09-03T04:32:02","guid":{"rendered":"https:\/\/risby.jp\/column\/?p=534"},"modified":"2026-04-20T17:15:43","modified_gmt":"2026-04-20T08:15:43","slug":"store-layout","status":"publish","type":"post","link":"https:\/\/risby.jp\/column\/store-layout\/","title":{"rendered":"\u3010\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u306e\u30b3\u30f3\u30b5\u30eb\u3011\u4f9d\u983c\u524d\u306e\u5224\u65ad\u57fa\u6e96\u3068\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u89e3\u8aac"},"content":{"rendered":"<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u300c\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u5916\u90e8\u306b\u4f9d\u983c\u3059\u308b\u3079\u304d\u304b\u8ff7\u3063\u3066\u3044\u308b\u2026\u300d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u300c\u8cbb\u7528\u306b\u898b\u5408\u3046\u52b9\u679c\u304c\u51fa\u308b\u306e\u304b\u4e0d\u5b89\u300d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u300c\u3069\u3093\u306a\u57fa\u6e96\u3067\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u3092\u9078\u3079\u3070\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u300d<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u305d\u3093\u306a\u60a9\u307f\u3092\u611f\u3058\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u3001\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u4f9d\u983c\u3059\u308b\u969b\u306e\u5224\u65ad\u57fa\u6e96\u3084\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u5b9f\u8df5\u7684\u306a\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002\u5b9f\u7e3e\u306e\u898b\u6975\u3081\u65b9\u3001KPI\u3068ROI\u306e\u8a2d\u8a08\u3001\u52d5\u7dda\u3084\u5e2d\u6570\u30fb\u5728\u5eab\u306e\u6700\u9069\u5316\u307e\u3067\u3001\u610f\u601d\u6c7a\u5b9a\u306b\u5f79\u7acb\u3064\u8996\u70b9\u3092\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u304b\u3089\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3057\u3088\u3046\u3068\u8003\u3048\u3066\u3044\u308b\u7d4c\u55b6\u8005\u3084\u62c5\u5f53\u8005\u306e\u65b9\u306b\u3053\u305d\u3001\u53c2\u8003\u306b\u3057\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u5185\u5bb9\u3067\u3059\u3002<\/span><\/p>\n<a href=\"https:\/\/risby.jp\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-31 size-full\" src=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png\" alt=\"\u30ea\u30b9\u30d3\u30fc\u3068\u5e97\u8217\u3065\u304f\u308a\u3092\u59cb\u3081\u3088\u3046\u3000\u8a73\u7d30\u306f\u3053\u3061\u3089\" width=\"959\" height=\"433\" srcset=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png 959w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1-300x135.png 300w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1-768x347.png 768w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png 856w\" sizes=\"auto, (max-width: 959px) 100vw, 959px\" \/><\/a>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_71 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" 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title=\"\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u3079\u304d\u304b\u5224\u65ad\u3059\u308b3\u3064\u306e\u57fa\u6e96\">\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u3079\u304d\u304b\u5224\u65ad\u3059\u308b3\u3064\u306e\u57fa\u6e96<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E5%AE%9F%E7%B8%BE%E3%81%A8%E6%A5%AD%E7%A8%AE%E9%81%A9%E5%90%88%E6%80%A7%E3%81%AE%E8%A6%8B%E6%A5%B5%E3%82%81%E6%96%B9\" title=\"\u5b9f\u7e3e\u3068\u696d\u7a2e\u9069\u5408\u6027\u306e\u898b\u6975\u3081\u65b9\">\u5b9f\u7e3e\u3068\u696d\u7a2e\u9069\u5408\u6027\u306e\u898b\u6975\u3081\u65b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" 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href=\"https:\/\/risby.jp\/column\/store-layout\/#%E7%B7%9A%E3%81%A7%E5%AF%BE%E5%BF%9C%E4%BB%98%E3%81%91ROI%E7%AE%97%E5%AE%9A%E3%81%AE%E5%9F%BA%E6%9C%AC%E5%BC%8F%E3%81%A8%E5%89%8D%E6%8F%90%EF%BC%88%E7%B0%A1%E6%98%93%E3%83%A2%E3%83%87%E3%83%AB%E3%81%82%E3%82%8A%EF%BC%89\" title=\"\u7dda\u3067\u5bfe\u5fdc\u4ed8\u3051ROI\u7b97\u5b9a\u306e\u57fa\u672c\u5f0f\u3068\u524d\u63d0\uff08\u7c21\u6613\u30e2\u30c7\u30eb\u3042\u308a\uff09\">\u7dda\u3067\u5bfe\u5fdc\u4ed8\u3051ROI\u7b97\u5b9a\u306e\u57fa\u672c\u5f0f\u3068\u524d\u63d0\uff08\u7c21\u6613\u30e2\u30c7\u30eb\u3042\u308a\uff09<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E5%8B%95%E7%B7%9A%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%A8%E5%9B%9E%E9%81%8A%E6%80%A7%E3%81%AE%E5%90%91%E4%B8%8A\" title=\"\u52d5\u7dda\u6700\u9069\u5316\u3068\u56de\u904a\u6027\u306e\u5411\u4e0a\">\u52d5\u7dda\u6700\u9069\u5316\u3068\u56de\u904a\u6027\u306e\u5411\u4e0a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E5%B8%AD%E6%95%B0%E3%83%BB%E5%9C%A8%E5%BA%AB%E3%83%BB%E6%BC%94%E5%87%BA%E3%81%AE%E3%83%90%E3%83%A9%E3%83%B3%E3%82%B9%E6%9C%80%E9%81%A9%E5%8C%96\" title=\"\u5e2d\u6570\u30fb\u5728\u5eab\u30fb\u6f14\u51fa\u306e\u30d0\u30e9\u30f3\u30b9\u6700\u9069\u5316\">\u5e2d\u6570\u30fb\u5728\u5eab\u30fb\u6f14\u51fa\u306e\u30d0\u30e9\u30f3\u30b9\u6700\u9069\u5316<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E3%83%95%E3%82%A7%E3%83%BC%E3%82%BA%E5%88%A5%E6%8A%95%E8%B3%87%E3%81%AE%E8%80%83%E3%81%88%E6%96%B9\" title=\"\u30d5\u30a7\u30fc\u30ba\u5225\u6295\u8cc7\u306e\u8003\u3048\u65b9\">\u30d5\u30a7\u30fc\u30ba\u5225\u6295\u8cc7\u306e\u8003\u3048\u65b9<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E5%BA%97%E8%88%97%E3%83%AC%E3%82%A4%E3%82%A2%E3%82%A6%E3%83%88%E8%A8%AD%E8%A8%88%E3%82%92%E4%BE%9D%E9%A0%BC%E3%81%99%E3%82%8B%E5%89%8D%E3%81%AB%E6%BA%96%E5%82%99%E3%81%99%E3%81%B9%E3%81%8D%E8%A6%81%E4%BB%B6%E3%81%A8%E3%83%87%E3%83%BC%E3%82%BF%E6%95%B4%E7%90%86\" title=\"\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u308b\u524d\u306b\u6e96\u5099\u3059\u3079\u304d\u8981\u4ef6\u3068\u30c7\u30fc\u30bf\u6574\u7406\">\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u308b\u524d\u306b\u6e96\u5099\u3059\u3079\u304d\u8981\u4ef6\u3068\u30c7\u30fc\u30bf\u6574\u7406<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E7%8F%BE%E7%8A%B6%E3%83%87%E3%83%BC%E3%82%BF%E3%81%AE%E6%A3%9A%E5%8D%B8%E3%81%97\" title=\"\u73fe\u72b6\u30c7\u30fc\u30bf\u306e\u68da\u5378\u3057\">\u73fe\u72b6\u30c7\u30fc\u30bf\u306e\u68da\u5378\u3057<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E3%82%B3%E3%83%B3%E3%82%BB%E3%83%97%E3%83%88%E3%81%A8%E9%9D%9E%E6%A9%9F%E8%83%BD%E8%A6%81%E4%BB%B6\" title=\"\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u975e\u6a5f\u80fd\u8981\u4ef6\">\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u975e\u6a5f\u80fd\u8981\u4ef6<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E4%BA%88%E7%AE%97%E3%83%BB%E5%88%B6%E7%B4%84%E3%83%BB%E6%84%8F%E6%80%9D%E6%B1%BA%E5%AE%9A%E3%83%95%E3%83%AD%E3%83%BC\" title=\"\u4e88\u7b97\u30fb\u5236\u7d04\u30fb\u610f\u601d\u6c7a\u5b9a\u30d5\u30ed\u30fc\">\u4e88\u7b97\u30fb\u5236\u7d04\u30fb\u610f\u601d\u6c7a\u5b9a\u30d5\u30ed\u30fc<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/risby.jp\/column\/store-layout\/#%E3%81%BE%E3%81%A8%E3%82%81\" title=\"\u307e\u3068\u3081\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E5%BA%97%E8%88%97%E3%83%AC%E3%82%A4%E3%82%A2%E3%82%A6%E3%83%88%E8%A8%AD%E8%A8%88%E3%82%92%E4%BE%9D%E9%A0%BC%E3%81%99%E3%81%B9%E3%81%8D%E3%81%8B%E5%88%A4%E6%96%AD%E3%81%99%E3%82%8B3%E3%81%A4%E3%81%AE%E5%9F%BA%E6%BA%96\"><\/span><strong>\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u3079\u304d\u304b\u5224\u65ad\u3059\u308b3\u3064\u306e\u57fa\u6e96<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-542\" src=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1.png\" alt=\"\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u3079\u304d\u304b\u5224\u65ad\u3059\u308b3\u3064\u306e\u57fa\u6e96\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1.png 1920w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-300x169.png 300w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-1024x576.png 1024w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-768x432.png 768w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-1536x864.png 1536w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-320x180.png 320w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-640x360.png 640w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1-1280x720.png 1280w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u30ea\u30b9\u30d3\u30fc\u69d8_2025\u5e745\u6708-1.png 856w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n<h3><span class=\"ez-toc-section\" id=\"%E5%AE%9F%E7%B8%BE%E3%81%A8%E6%A5%AD%E7%A8%AE%E9%81%A9%E5%90%88%E6%80%A7%E3%81%AE%E8%A6%8B%E6%A5%B5%E3%82%81%E6%96%B9\"><\/span><b>\u5b9f\u7e3e\u3068\u696d\u7a2e\u9069\u5408\u6027\u306e\u898b\u6975\u3081\u65b9<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u5916\u90e8\u306b\u4f9d\u983c\u3059\u308b\u969b\u306f\u3001\u307e\u305a\u5b9f\u7e3e\u306e\u8cea\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u5358\u306a\u308b\u65bd\u5de5\u4e8b\u4f8b\u6570\u3088\u308a\u3082\u3001\u5bfe\u8c61\u696d\u7a2e\u3068\u8ab2\u984c\u306e\u4e00\u81f4\u5ea6\u304c\u91cd\u8981\u3067\u3059\u3002\u98f2\u98df\u306a\u3089\u56de\u8ee2\u7387\u3084\u53a8\u623f\u52d5\u7dda\u3001\u7269\u8ca9\u306a\u3089\u56de\u904a\u6027\u3084\u8996\u8a8d\u6027\u3001\u30aa\u30d5\u30a3\u30b9\u306a\u3089\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u5bc6\u5ea6\u3084\u96c6\u4e2d\u74b0\u5883\u306e\u78ba\u4fdd\u3068\u3044\u3063\u305fKPI\u306b\u5bfe\u3057\u3066\u3001\u3069\u306e\u3088\u3046\u306a\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3067\u6210\u679c\u3092\u51fa\u3057\u305f\u304b\u3092\u898b\u307e\u3059\u3002\u3042\u308f\u305b\u3066\u3001\u56de\u904a\u6027\u30fb\u6ede\u5728\u6642\u9593\u30fb\u30be\u30fc\u30f3\u5225\u6ede\u7559\u306a\u3069\u8a08\u6e2c\u6307\u6a19\uff08\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u7b49\uff09\u306b\u57fa\u3065\u304f\u6539\u5584\u5b9f\u7e3e\u304c\u63d0\u793a\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u8a55\u4fa1\u3059\u308b\u3068\u3001\u518d\u73fe\u6027\u306e\u898b\u6975\u3081\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c1\u30a7\u30c3\u30af\u30dd\u30a4\u30f3\u30c8<\/span><\/p>\n<div class=\"simple-box5\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u696d\u7a2e\u5225\u306eKPI\u6539\u5584\u4e8b\u4f8b\uff08\u58f2\u4e0a\u30fb\u56de\u8ee2\u7387\u30fb\u6ede\u5728\u6642\u9593\u30fb\u751f\u7523\u6027\u306a\u3069\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u898f\u6a21\uff08\u5c0f\u898f\u6a21\u30fb\u591a\u5e97\u8217\u30fb\u672c\u793e\u79fb\u8ee2\uff09\u3084\u5236\u7d04\uff08\u65e2\u5b58\u8eaf\u4f53\u30fb\u77ed\u5de5\u671f\uff09\u3078\u306e\u9069\u5408<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3068\u5185\u88c5\u30fb\u65bd\u5de5\u306e\u9023\u52d5\u5ea6\uff08\u691c\u8a3c\u30c7\u30fc\u30bf\u306e\u63d0\u793a\u6709\u7121\uff09<\/span><\/li>\n<\/ul>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%97%E3%83%AD%E3%82%BB%E3%82%B9%E3%83%BB%E6%8F%90%E6%A1%88%E5%8A%9B%E3%81%AE%E8%A9%95%E4%BE%A1%E8%BB%B8\"><\/span><b>\u30d7\u30ed\u30bb\u30b9\u30fb\u63d0\u6848\u529b\u306e\u8a55\u4fa1\u8ef8<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u3088\u3044\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306f\u30d7\u30ed\u30bb\u30b9\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002\u73fe\u5730\u8abf\u67fb\u2192\u5b9a\u91cf\u5206\u6790\u2192\u4eee\u8aac\u8a2d\u8a08\u2192POE\uff08\u5165\u5c45\u5f8c\u8a55\u4fa1\uff09\u3084\u30d1\u30a4\u30ed\u30c3\u30c8\u691c\u8a3c\u2192\u5b9f\u65bd\u8a2d\u8a08\u3068\u3044\u3046\u6d41\u308c\u306e\u4e2d\u3067\u3001\u8907\u6570\u6848\u306e\u6bd4\u8f03\u3068\u691c\u8a3c\u30eb\u30fc\u30d7\u3092\u7d44\u307f\u8fbc\u3081\u3066\u3044\u308b\u304b\u304c\u9375\u3067\u3059\u3002\u56f3\u9762\u30843D\u3060\u3051\u3067\u306a\u304f\u3001\u52d5\u7dda\u30b7\u30df\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u3084\u30be\u30fc\u30cb\u30f3\u30b0\u306e\u6839\u62e0\u304c\u793a\u3055\u308c\u308b\u304b\u3001KPI\u3068\u306e\u30c8\u30ec\u30fc\u30b5\u30d3\u30ea\u30c6\u30a3\uff08\u8ffd\u8de1\u53ef\u80fd\u6027\uff09\u304c\u4fdd\u305f\u308c\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u5358\u767a\u306e\u300c\u304b\u3063\u3053\u3044\u3044\u6848\u300d\u3067\u306f\u306a\u304f\u3001\u4eee\u8aac\u3068\u691c\u8a3c\u306e\u5f80\u5fa9\u304c\u3042\u308b\u63d0\u6848\u307b\u3069\u518d\u73fe\u6027\u304c\u9ad8\u304f\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u8aac\u660e\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E4%BD%93%E5%88%B6%E3%81%A8%E3%82%B3%E3%83%9F%E3%83%A5%E3%83%8B%E3%82%B1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3%E3%81%AE%E9%80%8F%E6%98%8E%E6%80%A7\"><\/span><b>\u4f53\u5236\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u900f\u660e\u6027<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u6210\u529f\u3059\u308b\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306f\u30c1\u30fc\u30e0\u6226\u3067\u3059\u3002\u767a\u6ce8\u5074\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u3001\u73fe\u5834\u8cac\u4efb\u8005\u3001\u65bd\u5de5\u4f1a\u793e\u3001\u30c7\u30b6\u30a4\u30ca\u30fc\u304c\u540c\u3058\u6307\u6a19\u3092\u898b\u3066\u5408\u610f\u5f62\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u78ba\u8a8d\u3057\u305f\u3044\u70b9<\/span><\/p>\n<div class=\"simple-box5\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u62c5\u5f53\u8005\u306e\u5f79\u5272\uff08\u8a2d\u8a08\u30fbPM\u30fb\u65bd\u5de5\u7ba1\u7406\uff09\u306e\u660e\u78ba\u5316\u3068\u7a93\u53e3\u306e\u4e00\u5143\u5316<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b9\u30c6\u30fc\u30bf\u30b9\u5171\u6709\u306e\u983b\u5ea6\uff08\u9031\u6b21\u30ec\u30d3\u30e5\u30fc\u3001\u5909\u66f4\u7ba1\u7406\u306e\u624b\u9806\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5236\u7d04\u6761\u4ef6\uff08\u6cd5\u898f\u30fb\u9632\u707d\u30fb\u8a2d\u5099\u5bb9\u91cf\u30fb\u9a12\u97f3\uff09\u3078\u306e\u65e9\u671f\u8a00\u53ca\u3068\u30ea\u30b9\u30af\u63d0\u793a<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> \u203b\u7528\u9014\u3084\u81ea\u6cbb\u4f53\u306b\u3088\u308a\u4e3b\u8981\u907f\u96e3\u901a\u8def\u306e\u6709\u52b9\u5e45\u54e11.2m\u4ee5\u4e0a\u306a\u3069\u306e\u57fa\u6e96\u304c\u3042\u308b\u305f\u3081\u3001\u8a2d\u8a08\u521d\u671f\u306b\u78ba\u8a8d\u3059\u308b\u3053\u3068\uff08\u5177\u4f53\u5024\u306f\u6cd5\u4ee4\u30fb\u6761\u4f8b\u306b\u6e96\u62e0\uff09<\/span><\/li>\n<\/ul>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%AC%E3%82%A4%E3%82%A2%E3%82%A6%E3%83%88%E8%A8%AD%E8%A8%88%E3%81%AE%E8%B2%BB%E7%94%A8%E5%AF%BE%E5%8A%B9%E6%9E%9C%E3%82%92%E9%AB%98%E3%82%81%E3%82%8B%E5%AE%9F%E8%B7%B5%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\"><\/span><strong>\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u9ad8\u3081\u308b\u5b9f\u8df5\u30dd\u30a4\u30f3\u30c8<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"KPI%E8%A8%AD%E8%A8%88%E3%81%A8%E6%B8%AC%E5%AE%9A%E8%A8%AD%E8%A8%88\"><\/span><strong>KPI\u8a2d\u8a08\u3068\u6e2c\u5b9a\u8a2d\u8a08<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u8cbb\u7528\u5bfe\u52b9\u679c\u306f\u3001<\/span><span class=\"marker\"><b>\u4e8b\u524d\u306eKPI\u8a2d\u8a08\u3068\u6e2c\u5b9a\u8a2d\u8a08\u306b\u5927\u304d\u304f\u5de6\u53f3\u3055\u308c\u307e\u3059<\/b><\/span><span style=\"font-weight: 400;\">\u3002\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u3067\u306f\u8cfc\u8cb7\u7387\u3001\u5e73\u5747\u5ba2\u5358\u4fa1\u3001\u56de\u904a\u7387\u3001\u30ec\u30b8\u5f85\u3061\u6642\u9593\u3001\u8996\u8a8d\u7387\u306a\u3069\u3092\u3001\u30aa\u30d5\u30a3\u30b9\u3067\u306f\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u983b\u5ea6\u3001\u4f1a\u8b70\u5ba4\u7a3c\u50cd\u7387\u30011\u5e2d\u5f53\u305f\u308a\u751f\u7523\u6027\u306a\u3069\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/span><span class=\"marker\"><b>\u6539\u5584\u4f59\u5730\uff08\u30d9\u30fc\u30b9\u30e9\u30a4\u30f3\u3068\u306e\u5dee\uff09\u3092\u5b9a\u91cf\u5316\u3057\u3001\u89b3\u6e2c\u624b\u6bb5\uff08POS\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3001\u7a3c\u50cd\u30ed\u30b0\u3001\u5165\u9000\u9928\u30fb\u30bb\u30f3\u30b5\u30fc\u985e\uff09\u3092\u5148\u306b\u78ba\u5b9a\u3057\u3066\u304a\u304f\u3053\u3068\u3067\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u6295\u8cc7\u306e\u59a5\u5f53\u6027\u3092\u4e8b\u524d<\/b><\/span><span style=\"font-weight: 400;\">\u306b\u793a\u305b\u307e\u3059\u3002\u8fd1\u5e74\u306f\u30d3\u30b8\u30e7\u30f3AI\u3084\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u7528\u3044\u305f<\/span>\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u89e3\u6790<span style=\"font-weight: 400;\">\u304c\u30be\u30fc\u30f3\u5225\u6ede\u7559\u3084\u5c0e\u7dda\u4eee\u8aac\u306e\u691c\u8a3c\u306b\u5f79\u7acb\u3064\u3053\u3068\u304c\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-575\" src=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2025\/09\/\u56f3\u89e3\u30bf\u30a4\u30c8\u30eb\uff1aKPI\u8a2d\u8a08\u3068\u6e2c\u5b9a\u8a2d\u8a08\u306e\u30de\u30c3\u30d4\u30f3\u30b0\u56f3-visual-selection-1.png\" alt=\"KPI\u8a2d\u8a08\u3068\u6e2c\u5b9a\u8a2d\u8a08\u306e\u30de\u30c3\u30d4\u30f3\u30b0\" width=\"792\" height=\"726\" \/>\n<h3><span class=\"ez-toc-section\" id=\"%E7%B7%9A%E3%81%A7%E5%AF%BE%E5%BF%9C%E4%BB%98%E3%81%91ROI%E7%AE%97%E5%AE%9A%E3%81%AE%E5%9F%BA%E6%9C%AC%E5%BC%8F%E3%81%A8%E5%89%8D%E6%8F%90%EF%BC%88%E7%B0%A1%E6%98%93%E3%83%A2%E3%83%87%E3%83%AB%E3%81%82%E3%82%8A%EF%BC%89\"><\/span><strong>\u7dda\u3067\u5bfe\u5fdc\u4ed8\u3051ROI\u7b97\u5b9a\u306e\u57fa\u672c\u5f0f\u3068\u524d\u63d0\uff08\u7c21\u6613\u30e2\u30c7\u30eb\u3042\u308a\uff09<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306eROI\uff08\u6295\u8cc7\u53ce\u76ca\u7387\uff09\u306f\u57fa\u672c\u7684\u306b\uff08\u5897\u5206\u5229\u76ca\u2212\u6295\u8cc7\u984d\uff09\u00f7\u6295\u8cc7\u984d\u3067\u8868\u3057\u307e\u3059\u3002\u793e\u5185\u306e\u524d\u63d0\u3092\u5408\u308f\u305b\u308b\u305f\u3081\u3001\u4ee5\u4e0b\u306e\u7c21\u6613\u30e2\u30c7\u30eb\u3067\u5408\u610f\u3092\u53d6\u308a\u307e\u3057\u3087\u3046\u3002\u306a\u304a\u3001\u9577\u671f\u6848\u4ef6\u3067\u306f\u6642\u9593\u4fa1\u5024\uff08NPV\u7b49\uff09\u3082\u4f75\u7528\u3057\u3066\u5224\u65ad\u3057\u307e\u3059\u3002<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>\u6307\u6a19<\/b><\/td>\n<td><b>\u5b9a\u7fa9<\/b><\/td>\n<td><b>\u4f8b<\/b><\/td>\n<td><b>\u7b97\u5b9a\u306e\u8003\u3048\u65b9<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u5897\u5206\u58f2\u4e0a\/\u751f\u7523\u6027<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u5f8c\u306b\u5897\u3048\u305f\u58f2\u4e0a\u3084\u6642\u9593\u4fa1\u5024<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5ba2\u5358\u4fa1+5%\u3001\u56de\u8ee2\u7387+10%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u30d9\u30fc\u30b9\u00d7\u6539\u5584\u7387\u306e\u5408\u7b97<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u5897\u5206\u7c97\u5229<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5897\u5206\u58f2\u4e0a\u00d7\u7c97\u5229\u7387<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u7c97\u5229\u738760%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u5897\u5206\u58f2\u4e0a\u00d70.6<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u6295\u8cc7\u984d<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u8a2d\u8a08\u30fb\u5185\u88c5\u30fb\u4ec0\u5668\u30fbPM\u8cbb\u7528\u5408\u8a08<\/span><\/td>\n<td><span style=\"font-weight: 400;\">1,200\u4e07\u5186<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u76f4\u63a5\u8cbb\uff0b\u4ed8\u5e2f\u8cbb<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">ROI<\/span><\/td>\n<td><span style=\"font-weight: 400;\">(\u5897\u5206\u7c97\u5229\u2212\u6295\u8cc7\u984d)\/\u6295\u8cc7\u984d<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u6b63\u3067\u63a1\u629e\u76ee\u5b89<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u611f\u5ea6\u5206\u6790\u3067\u4e0b\u9650\u78ba\u8a8d<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">\u203b\u611f\u5ea6\u5206\u6790\u3067\u300c\u6539\u5584\u7387\u304c\u534a\u6e1b\u3057\u3066\u3082\u6210\u7acb\u3059\u308b\u304b\u300d\u3092\u78ba\u8a8d\u3059\u308b\u3068\u6295\u8cc7\u5224\u65ad\u304c\u3076\u308c\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%8B%95%E7%B7%9A%E6%9C%80%E9%81%A9%E5%8C%96%E3%81%A8%E5%9B%9E%E9%81%8A%E6%80%A7%E3%81%AE%E5%90%91%E4%B8%8A\"><\/span><strong>\u52d5\u7dda\u6700\u9069\u5316\u3068\u56de\u904a\u6027\u306e\u5411\u4e0a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u52d5\u7dda\u306f\u8cbb\u7528\u5bfe\u52b9\u679c\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002\u5165\u53e3\u76f4\u5f8c\u306e\u30c7\u30b3\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u30be\u30fc\u30f3\uff08\u7de9\u885d\u5e2f\uff09\u306f\u6ce8\u610f\u304c\u5206\u6563\u3057\u3084\u3059\u304f\u3001\u8ca9\u4fc3\u52b9\u679c\u304c\u51fa\u306b\u304f\u3044\u50be\u5411\u304c\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u4e3b\u901a\u8def\u5e45\u3001<\/span>\u8996\u7dda\u306e\u629c\u3051<span style=\"font-weight: 400;\">\u3001\u30db\u30c3\u30c8\uff0f\u30b3\u30fc\u30eb\u30c9\u30be\u30fc\u30f3\u914d\u7f6e\u3092\u898b\u76f4\u3057\u3001\u6ede\u7559\u30dd\u30a4\u30f3\u30c8\u306e\u610f\u56f3\u7684\u306a\u8a2d\u8a08\u3067\u56de\u904a\u6027\u3092\u9ad8\u3081\u307e\u3059\u3002\u3055\u3089\u306b\u3001<\/span><span class=\"marker\"><b>\u5f85\u3061\u6642\u9593<\/b><\/span><span style=\"font-weight: 400;\">\u304c\u6e80\u8db3\u5ea6\u3084\u8cfc\u8cb7\u610f\u6b32\u3092\u4e0b\u3052\u3001\u96e2\u8131\u3092\u62db\u304f\u3053\u3068\u304c\u5831\u544a\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u30ec\u30b8\u52d5\u7dda\u3084\u30ad\u30e5\u30fc\u904b\u7528\u3082\u5408\u308f\u305b\u3066\u6700\u9069\u5316\u3057\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6539\u5584\u306e\u7740\u773c\u70b9<\/span><\/p>\n<div class=\"simple-box5\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4e3b\u52d5\u7dda\u3092\u9069\u6b63\u5316\u3057\u3001\u7acb\u3061\u6b62\u307e\u308a\u30dd\u30a4\u30f3\u30c8\uff08\u30a8\u30f3\u30c9\u4ec0\u5668\u30fb\u898b\u305b\u5834\uff09\u3092\u8a08\u753b\u7684\u306b\u914d\u7f6e<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u8996\u8a8d\u6027\u306e\u9ad8\u3044\u4f4d\u7f6e\u306b\u9ad8\u7c97\u5229\u30fb\u91cd\u70b9\u5546\u6750\u3092\u914d\u7f6e\u3057\u3001\u8996\u7dda\u8a98\u5c0e\u3092\u8a2d\u8a08<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4ea4\u5dee\u70b9\u3067\u306e\u6ede\u7559\u3092\u751f\u3080\u6f14\u51fa\uff08\u30b5\u30a4\u30f3\u3001\u30de\u30c6\u30ea\u30a2\u30eb\u3001\u30df\u30e9\u30fc\u7b49\uff09\u3092\u9069\u91cf\u3067\u6d3b\u7528<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ad\u30e5\u30fc\u9577\u306e\u4e88\u6e2c\u30fb\u5206\u6563\u3068\u6574\u5217\u5fc3\u7406\u3078\u306e\u914d\u616e\uff08\u6700\u5f8c\u5c3e\u5fcc\u907f\u306a\u3069\uff09\u3067\u96e2\u8131\u6291\u5236<\/span><\/li>\n<\/ul>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"%E5%B8%AD%E6%95%B0%E3%83%BB%E5%9C%A8%E5%BA%AB%E3%83%BB%E6%BC%94%E5%87%BA%E3%81%AE%E3%83%90%E3%83%A9%E3%83%B3%E3%82%B9%E6%9C%80%E9%81%A9%E5%8C%96\"><\/span><strong>\u5e2d\u6570\u30fb\u5728\u5eab\u30fb\u6f14\u51fa\u306e\u30d0\u30e9\u30f3\u30b9\u6700\u9069\u5316<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5e2d\u6570\u3084\u5728\u5eab\u91cf\u3092<\/span>\u305f\u3060\u5897\u3084\u3059\u3060\u3051\u3067\u306f<span style=\"font-weight: 400;\">\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9ad8\u307e\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u30e1\u30bf\u5206\u6790\u3067\u306f<\/span><span class=\"marker\"><b>\u7a7a\u9593\u7684\u6df7\u96d1\u304c\u6e80\u8db3\u30fb\u8a55\u4fa1\u306b\u8ca0\u306e\u5f71\u97ff<\/b><\/span><span style=\"font-weight: 400;\">\u3092\u4e0e\u3048\u5f97\u308b\u3053\u3068\u304c\u793a\u5506\u3055\u308c\u3066\u304a\u308a\u3001\u53ef\u52d5\u57df\u3084\u5feb\u9069\u6027\u3092\u640d\u306a\u3046\u904e\u5bc6\u306f\u9006\u52b9\u679c\u306b\u306a\u308a\u5f97\u307e\u3059\u3002\u98f2\u98df\u3067\u306f\u6642\u9593\u8ef8\u3092\u542b\u3080<\/span>RevPASH\/ProPASH\uff08\u30ec\u30b9\u30c8\u30e9\u30f3\u3084\u98f2\u98df\u5e97\u306b\u304a\u3051\u308b\u53ce\u76ca\u7ba1\u7406\uff09<span style=\"font-weight: 400;\">\u306e\u3088\u3046\u306a\u6307\u6a19\u3092\u7528\u3044\u3066\u3001\u5e2d\u9593\u30fb\u30c6\u30fc\u30d6\u30eb\u30b5\u30a4\u30ba\u30fb\u30d0\u30c3\u30af\u30e4\u30fc\u30c9\u5bb9\u91cf\u30fb\u6f14\u51fa\u306e\u30d0\u30e9\u30f3\u30b9\u3092<\/span>\u30d4\u30fc\u30af\uff0f\u30aa\u30d5\u30d4\u30fc\u30af\u306e\u5b9f\u6e2c\u30c7\u30fc\u30bf<span style=\"font-weight: 400;\">\u3067\u8abf\u6574\u3059\u308b\u306e\u304c\u5b9f\u52d9\u7684\u3067\u3059\u3002\u904b\u7528KPI\uff08\u4e88\u7d04\u7387\u3001\u56de\u8ee2\u3001\u5728\u5eab\u56de\u8ee2\uff09\u3068\u9023\u52d5\u3055\u305b\u3001\u8a2d\u8a08\u306e\u72d9\u3044\u3092\u904b\u55b6\u3067\u7dad\u6301\u3057\u307e\u3059\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%95%E3%82%A7%E3%83%BC%E3%82%BA%E5%88%A5%E6%8A%95%E8%B3%87%E3%81%AE%E8%80%83%E3%81%88%E6%96%B9\"><\/span><strong>\u30d5\u30a7\u30fc\u30ba\u5225\u6295\u8cc7\u306e\u8003\u3048\u65b9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u4e00\u5ea6\u306b\u5b8c\u74a7\u3092\u76ee\u6307\u3055\u305a\u3001<\/span><span class=\"marker\"><b>\u8a66\u9a13\u5c0e\u5165\u2192\u5c0f\u6539\u4fee\u2192\u672c\u5b9f\u88c5<\/b><\/span><span style=\"font-weight: 400;\">\u306e\u6bb5\u968e\u6295\u8cc7\u3067\u30ea\u30b9\u30af\u3092\u6291\u3048\u307e\u3059\u3002\u307e\u305a\u6700\u5c0f\u9650\u306e\u4ec0\u5668\u6539\u5909\u3084\u30b5\u30a4\u30f3\u8a08\u753b\u3067<\/span>\u4f4e\u30b3\u30b9\u30c8\u691c\u8a3c\u3092\u884c\u3044\u3001\u52b9\u679c\u304c\u78ba\u8a8d\u3067\u304d\u305f\u9818\u57df\u306b\u5185\u88c5\u30fb\u8a2d\u5099\u6295\u8cc7\u3092\u539a\u304f\u3059\u308b\u3053\u3068\u3067\u3001ROI\u306e\u5206\u6bcd\u3092\u6291\u3048\u3064\u3064\u5206\u5b50\u306e\u78ba\u5ea6\u3092\u4e0a\u3052\u308b\u904b\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002KPI\u30fb\u8a08\u6e2c\u624b\u6bb5\u3092\u56fa\u5b9a\u3057\u3001\u5404\u6bb5\u968e\u3067Before\/After<span style=\"font-weight: 400;\">\u3092\u540c\u6761\u4ef6\u3067\u6bd4\u8f03\u3057\u3066\u610f\u601d\u6c7a\u5b9a\u306e\u900f\u660e\u6027\u3092\u62c5\u4fdd\u3057\u307e\u3059\u3002<\/span><\/p>\n<a href=\"https:\/\/risby.jp\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-31 size-full\" src=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png\" alt=\"\u30ea\u30b9\u30d3\u30fc\u3068\u5e97\u8217\u3065\u304f\u308a\u3092\u59cb\u3081\u3088\u3046\u3000\u8a73\u7d30\u306f\u3053\u3061\u3089\" width=\"959\" height=\"433\" srcset=\"https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png 959w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1-300x135.png 300w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1-768x347.png 768w, https:\/\/risby.jp\/column\/wp-content\/uploads\/2024\/12\/bnr-1.png 856w\" sizes=\"auto, (max-width: 959px) 100vw, 959px\" \/><\/a>\n<h2><span class=\"ez-toc-section\" id=\"%E5%BA%97%E8%88%97%E3%83%AC%E3%82%A4%E3%82%A2%E3%82%A6%E3%83%88%E8%A8%AD%E8%A8%88%E3%82%92%E4%BE%9D%E9%A0%BC%E3%81%99%E3%82%8B%E5%89%8D%E3%81%AB%E6%BA%96%E5%82%99%E3%81%99%E3%81%B9%E3%81%8D%E8%A6%81%E4%BB%B6%E3%81%A8%E3%83%87%E3%83%BC%E3%82%BF%E6%95%B4%E7%90%86\"><\/span><strong>\u5e97\u8217\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u3092\u4f9d\u983c\u3059\u308b\u524d\u306b\u6e96\u5099\u3059\u3079\u304d\u8981\u4ef6\u3068\u30c7\u30fc\u30bf\u6574\u7406<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%E7%8F%BE%E7%8A%B6%E3%83%87%E3%83%BC%E3%82%BF%E3%81%AE%E6%A3%9A%E5%8D%B8%E3%81%97\"><\/span><strong>\u73fe\u72b6\u30c7\u30fc\u30bf\u306e\u68da\u5378\u3057<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 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id=\"%E3%82%B3%E3%83%B3%E3%82%BB%E3%83%97%E3%83%88%E3%81%A8%E9%9D%9E%E6%A9%9F%E8%83%BD%E8%A6%81%E4%BB%B6\"><\/span><strong>\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u975e\u6a5f\u80fd\u8981\u4ef6<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306f\u6a5f\u80fd\u6539\u5584\u3060\u3051\u3067\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u4f53\u9a13\u4fa1\u5024\u306e\u7ffb\u8a33\u4f5c\u696d\u3067\u3082\u3042\u308a\u307e\u3059\u3002\u76ee\u6307\u3059\u9867\u5ba2\u4f53\u9a13\u3001\u30c8\u30fc\u30f3&amp;\u30de\u30ca\u30fc\u3001\u97f3\u30fb\u5149\u30fb\u7d20\u6750\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3092\u8a00\u8a9e\u5316\u3057\u3001\u540c\u6642\u306b\u6cd5\u898f\u30fb\u9632\u707d\u30fb\u9a12\u97f3\u30fb\u885b\u751f\u30fb\u8a2d\u5099\u5bb9\u91cf\u306a\u3069\u306e<\/span><span class=\"marker\"><b>\u975e\u6a5f\u80fd\u8981\u4ef6<\/b><\/span><span style=\"font-weight: 400;\">\u3082\u660e\u78ba\u5316\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30c7\u30b6\u30a4\u30f3\u6027\u3068\u5b9f\u52d9\u6027\u304c\u4e21\u7acb\u3057\u305f\u6848\u306e\u6bd4\u8f03\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E4%BA%88%E7%AE%97%E3%83%BB%E5%88%B6%E7%B4%84%E3%83%BB%E6%84%8F%E6%80%9D%E6%B1%BA%E5%AE%9A%E3%83%95%E3%83%AD%E3%83%BC\"><\/span><strong>\u4e88\u7b97\u30fb\u5236\u7d04\u30fb\u610f\u601d\u6c7a\u5b9a\u30d5\u30ed\u30fc<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u4e0a\u9650\u4e88\u7b97\u3001\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3001\u55b6\u696d\u3092\u6b62\u3081\u3089\u308c\u308b\u671f\u9593\u3001\u65e2\u5b58\u4ec0\u5668\u306e\u8ee2\u7528\u53ef\u5426\u3001\u539f\u72b6\u56de\u5fa9\u6761\u4ef6\u306a\u3069\u306e\u5236\u7d04\u3092\u5171\u6709\u3057\u307e\u3059\u3002\u610f\u601d\u6c7a\u5b9a\u8005\u3068\u627f\u8a8d\u30d7\u30ed\u30bb\u30b9\u3001\u30ec\u30d3\u30e5\u30fc\u983b\u5ea6\u3092\u4e8b\u524d\u306b\u53d6\u308a\u6c7a\u3081\u308b\u3053\u3068\u3067\u3001\u8a2d\u8a08\u671f\u9593\u4e2d\u306e\u624b\u623b\u308a\u304c\u6e1b\u308a\u3001<\/span><span class=\"marker\"><b>\u8cbb\u7528\u5bfe\u52b9\u679c<\/b><\/span><span style=\"font-weight: 400;\">\u3092\u5d29\u3055\u305a\u306b\u5b9f\u884c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%A8%E3%82%81\"><\/span><strong>\u307e\u3068\u3081<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u30ec\u30a4\u30a2\u30a6\u30c8\u8a2d\u8a08\u306e\u4f9d\u983c\u3067\u91cd\u8981\u306a\u306e\u306f\u3001\u5b9f\u7e3e\u306e<\/span>\u9069\u5408\u6027\u3001\u30d7\u30ed\u30bb\u30b9\u306e\u518d\u73fe\u6027\u3001\u4f53\u5236\u306e\u900f\u660e\u6027<span style=\"font-weight: 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